Navizon at RFID Live 2013 Conference

Join us at the 2013 RFID Conference and Exhibition in Orlando, Florida, April 30 through May 2, booth #138!

RFID Live 2013 ConferenceWe will be available to answer your questions about how to harness location technology for global and indoor mobile device positioning, measuring foot traffic flows, and real-time locating system implementation.

Our Specialties

Global Positioning for mobile devices: Our global database of cellular towers and Wi-Fi access point locations provides the tools for businesses to create location-aware mobile apps.  Our popular crowdsourcing and rewards program has attracted a global community of over a million users.

Indoor Positioning: Our products provide accurate indoor positioning for mobile devices, real-time device tracking with floor and room-level accuracy, proximity-triggered actions and tools for analyzing visitor traffic in venues spanning indoors and outdoors.

Our Products

An industry first, Navizon One makes it possible for mobile device users to determine their geographic position by using the location of cell phone base stations and Wi-Fi access points in addition to GPS.

Navizon I.T.S. (Indoor Triangulation System) is a hardware-based real-time locating system (RTLS) designed to track the location of active Wi-Fi devices, including smartphones, tablets, Wi-Fi tags and custom Wi-Fi devices anywhere inside a building or throughout a campus, with accuracy down to the floor and room level.

Navizon Indoors  is a software-based system designed for mobile apps to obtain their current position using ambient radio signals.

Navizon Proximity Engine enables location-based actions, such as delivering media, triggered by the presence of registered Wi-Fi mobile devices at specific locations of interest.

Navizon Analytics measures, logs and displays visitor traffic in real-time and historically over time by counting the number of active Wi-Fi devices nearby.

Navizon Wi-Fi Tags to be used with Navizon location products to enable tracking the whereabouts of people and assets.

Our Company

Navizon, a pioneer and leading provider of location-based services, brings over 10 years of experience to the mobile location market. Come see us in booth #138.

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Cleveland Museum of Art: Gallery One

On January 21, 2013, the Cleveland Museum of Art unveiled Gallery One, a new interactive gallery that blends art and cutting-edge technology to provide museum goers with a completely new experience. Emphasizing engagement, curiosity and creativity through a dynamic interaction with the museum’s collection is enabled by the Collection Wall and Artlens, a mobile app for iPads, as well as by digital interactive works.

The Collection Wall, a 40-foot interactive MicroTile wall features works of art from the permanent collection. Being the largest multi-touch screen in the United States, it is one of the most unique and innovative aspects of Gallery One. Art objects “float by” on the wall, slowly rotating by theme and type, such as time period, materials and techniques, as well as curated views of the collection.  Visitors can interact with the Wall, viewing, exploring and selecting art objects of their interest, to build a personal tour.

iPad docked at the Collection WallThe Collection Wall includes a half-dozen docking stations for iPads, allowing visitors to download existing tours, build personalized tours of the collection or self-curate a route through the museum.

The gallery tour is designed around ArtLens, a multi-dimensional app for the Apple iPad, available free from iTunes. ArtLens’ innovative user-interface design provides indoor gallery maps, enables scanning objects in the gallery and provide visitors with extensive information about the art objects they look at.  There are nearly nine hours of educational audio and video that can be enjoyed in a personalized way.

ArtLens helps visitors locate specific artworks and navigate through tours. As soon as visitors enter the gallery,  ArtLens can show them exactly where they are and which notable objects are nearby.

The Find-me function orients visitors, helps them find works of art and the objects in their personalized tour, including on which floor they are in.

Artlens Find-me functionThe Near-you-now function enables discovering artworks in the collection and browsing along a fully personalized route. Objects of interest near the user become available for additional exploration, turning Artlens into a proximity-based recommender.

Many art museums have used interactive digital technology on websites for years. What is truly new and innovative about Gallery One is the opening up of the entire museum’s collection to exploration, the support for personal discovery, and the emphasis on visitors experiencing deeper layers of learning in a fully personalized way.  State-of-the-art technology makes it all come to life.

Behind the scenes

Gallery One blends art and technology to support visitors’ engagement with the collection. It was Navizon’s privilege to be selected as the provider of indoor location services, enabling navigation and artwork-locating throughout the museum.

Navizon’s real-time locating system, Navizon Indoor Triangulation System (I.T.S.) was deployed at the Cleveland Museum of Art (CMA): over a hundred Navizon I.T.S. nodes were placed throughout the site to locate, in real time, the ubiquitous iPads.

Navizon I.T.S. tracks active Wi-Fi devices including Android, iPad, iPhone,  laptops, and Wi-Fi tags with an accuracy of 2 or 3 meters, pinpointing floor and room.  Though no application is actually required on the devices tracked by I.T.S., mobile apps like Artlens can leverage Navizon’s API and be aware of the device’s position anywhere throughout the monitored area.

In addition, Navizon I.T.S. will enable CMA to measure Gallery One’s success via indicators such as dwell time –i.e. how long visitors spend looking at artworks, and how long they spend looking at art versus interacting with iPad screens.

The results already speak for themselves: a seamless integration of ground-breaking applications in museum experience with Navizon’s pioneering locating technology.

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Location-based technologies in health care: Assets Management

The management of mobile medical equipment is a significant challenge for many hospitals.  An average mid-size hospital has thousands of mobile devices in continuous motion.  Keeping track of their whereabouts and being able to locate them quickly is essential to delivering quality care, performing preventive maintenance, handling recalls, preventing theft, finding missing assets, increasing staff efficiency and optimizing asset utilization.  In all cases, managing hospital assets requires knowing their actual location in real time and historically over time.

Equipment Utilization

Hospitals must manage their assets to ensure that resources are deployed effectively to deliver the best possible outcomes for their patients.  However, managing thousands of assets in constant daily motion is very difficult.  Just about every piece of valuable equipment in a hospital is mobile or on wheels. Activities such as finding a piece of equipment may consume a large portion of a caregiver’s shift, increasing costs, slowing patient flow and impacting patient care.

Complexity increases with product recalls, mandatory maintenance schedules, equipment rentals, asset misplacement and outright theft.  Some organizations manage the challenge by over-purchasing the most needed and hard-to-find equipment, negatively impacting the bottom line.

Understanding equipment utilization, which includes knowing where the equipment is located at all times, who uses it and for how long, is essential for maintaining optimal inventory levels, planning purchases and managing rentals.

Solution: Affixing Wi-Fi tags to all equipment, owned and rented, enables Navizon I.T.S. to pinpoint the whereabouts of all equipment at all times.

Preventive Maintenance

Medical equipmentPreventive maintenance of medical equipment used for patient care is subject to procedures and guidelines recommended by numerous bodies, including the World Health Organization (WHO) and in the US, The Joint Commission (http://www.jointcommission.org).  The goal of these procedures is to reduce the risk of equipment malfunction that may lead to life-threatening mistakes in patient care.  Compliance with maintenance requirements to ensure equipment availability relies on the ability to locate the equipment in a timely manner for cleaning and re calibration.

Solution:  Wi-Fi tags affixed to all equipment enables Navizon I.T.S. to track its location.  Both real time location and historical location over time are available.  Business Intelligence applications can reconstruct the equipment whereabouts, identify who used it, for how long and estimate the idle time.

Preventing Theft, Misplacement and Hoarding

Shrinkage in equipment stock may be a result of misplacement, theft or even hoarding for future  use.  Having the ability to determine when valuable equipment is removed from the premises is an obvious plus.  Determining where all equipment is located at any time reduces the incentive to hoard it, while increasing confidence that it will be found when needed.

Solution:  Wi-Fi tags affixed to all equipment enables Navizon I.T.S.  to rapidly find it when needed.

Handling Recalls

When recalls take place, effected equipment must be tracked down and removed from use until it is repaired or replaced.  Rapidly locating the effected equipment is essential to reducing liability and risk while avoiding  wasted valuable staff time.

Solution:  Wi-Fi tags affixed to all equipment, both owned and rented, enables  Navizon I.T.S.  to rapidly find its location

Reducing Unnecessary Rentals

When are equipment rentals necessary?  For how long?  Is there any rental equipment sitting idle?  Are rentals addressing peak utilization or just a quick substitute for needed capital expenditures?  Those questions are easily answered once the owned and rental equipment utilization is understood.

Solution:  Wi-Fi tags affixed to all rental equipment enables Navizon I.T.S. to provide their location in real time and historically over time.  This enables Business Intelligence applications to determine who uses them, where and for how long.  Idle times are quickly identified from this data, informing the optimal rental strategy for each equipment category.

Automating Work orders

Health Care Workers in the HospitalWhen equipment breaks down, it is often simply pushed to a corner because it takes too long to complete a repair work order.  As a result, equipment may be left unused and unattended for extended periods of time, reducing service and triggering additional costs, and maybe rentals to cover the need.  On the other hand, increased asset utilization, maintenance compliance, and increased staff efficiency are all within reach though automation.

Solution: Buttons in the Wi-Fi tags affixed to the equipment may be programmed to request service, generating an automated work order at the push of a button. Further, if certain classes of equipment sit idle for some time, a monitoring application could automatically request an inspection and possibly service at its current location.

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Location-based technologies in health care: Safety

Ensuring patients and staff safety is a primary concern in many health care facilities. Risks are plentiful, including the spread of infections, elopement of patients unable to care for themselves, and physical violence on the staff at emergency departments. Fortunately, location-based technologies can provide solutions to some of these problems.

Patient Safety

Healthcare Patch: WheelchairAmbulatory patients under care at hospitals and  healthcare institutions sometimes present special challenges for caregivers.  For example, patients with cognitive disorders, dementia or under special medication may be at risk of walking away unnoticed or enter a location where they are not easily spotted, such as a service closet.   As a result, time and resources are spent searching for patients that put themselves and others at risk.

Another critical group of patients whose whereabouts must be tracked are newborn infants.  Preventing abduction by detecting unauthorized movement of infants is essential in hospital settings.

Solution:  Providing patients with Wi-Fi tags in a hospital bracelet, clipped to  their clothes, or on a lanyard is an effective tool for tracking every patients’ location.  Navizon I.T.S. can locate and track all active Wi-Fi tags everywhere, enabling the implementation of geo-fencing rules.  For example, if there is a need to confine a patient to a specific floor or area, alarms can be triggered upon rule violation.

Emergency Response

Another common problem occurs when patients who need immediate assistance are unable to be heard, ring a bell or use a phone.  For example, a patient could  fall down, unable to get up, in an area that is not visible to staff members.

Solution:  Providing patients with Wi-Fi tags in a hospital bracelet, clipped to  their clothes, or on a lanyard is an effective tool for tracking the patients’ locations.  Wi-Fi tags with push-buttons can be used to implement a “wireless nurse call” function to summon help.  Navizon I.T.S. locates and tracks active Wi-Fi tags, and provides the functionality to generate alarms at the push of a button.

Infection Control

Hospital Acquired Infections (HAI), a.k.a. Healthcare Associated Infections, is one of the leading causes of death for hospitalized patients worldwide.

Infection Prevention and Control is concerned with preventing and managing infections spread in healthcare facilities.  Infection Control is a practical sub-discipline of epidemiology that is part of the health care infrastructure.  It addresses the factors that contribute to the spread of infections within the health care delivery system: patient to patient, patient to caregiver, caregiver to patient and amongst caregivers.

Infection control includes prevention (hand hygiene, vaccination and surveillance), outbreak investigation of actual or suspected spread, and management (handling of outbreaks). The business impact is clear: potential legal liability, risk of non-compliance with healthcare standards and exposure to high HAI treatment costs.

Solution:  Navizon I.T.S.’ ability to historically track with high resolution the whereabouts of staff, patients and equipment can provide the information necessary to investigate an outbreak and determine its spread.  Rapidly identifying who has been in contact with an infected person is readily available from historical data.  Alerts and escalations built on evolving data can assist in early detection and containment.  Compliance reports can also be generated using this data.

Staff Duress / Panic

Ensuring staff members’ safety is very challenging for any hospital or healthcare facility, as episodes of physical violence are a real problem for them.  This is especially true of emergency departments (ED), which have long been considered high-risk areas.

For example, findings from a surveillance study on ED violence from 2009 through 2011 by the Emergency Nurses Association (ENA) says that according to the Bureau of Labor Statistics, “46% of all non-fatal assaults and violent acts requiring days away from work were committed against registered nurses”.  In addition, “The emergency department is one of the most dangerous work settings in health care for nurses due to violence from patients and visitors”.  Both physical (11%) and verbal (54%) abuse incidents were reported in the 7-day period prior to the survey.  Perpetrators were patients (97+%) under the influence of alcohol or drugs, or were psychiatric patients.

Solution:  Hospital staff can be provided with Wi-Fi tags with push-buttons.   Each tag can be associated with a specific staff member.  In case of emergency, a simple button push can be delivered to summon assistance, automatically providing the staff member location anywhere in the facility.  In addition, the alert can be used to record the event and trigger the appropriate escalation procedures .

Positive Patient Identification

Positive patient identification (PPID) is a challenge in hospitals and healthcare facilities that can be overcome by tight procedures supported by the right technologies.  Medicine pills

PPID’s benefits are speed, efficiency and the elimination of errors.  PPID is particularly important for activities such as the collection of specimens, delivery of treatment (e.g. anesthesia and surgery) and administration of medication.  The most important features of a good PPID solution are simplicity and ease of use.

Solution:  Providing patients with a Wi-Fi tag uniquely associated with the patient at the point of registration can provide, not only the patient’s location at all times, but also the mechanism to deliver simple and effective patient identification.  Navizon Magic Touch provides the functionality needed at the patient registration desk, and later on, to effect the positive identification everywhere.

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Location-based technologies in health care: Operations Management

Managing operations at a health care facility is a complex endeavor. Fortunately, location-based technologies can simplify the automatic collection of data whose analysis may lead to operational improvements that can enhance patient care while significantly lowering cost.

Staff Finding

Navigating using floor plan viewsHospitals and healthcare facilities are dynamic environments. Pinpointing where  staff members are at any time throughout the facility can be challenging, particularly during the busiest hours.  When intervention by the staff is required to address a need at a specific location, having the ability to determine who is closest can be a convenient way of making task assignments on the fly.   The results can be obvious: less disruption to everyone’s workload, better service to patients, and added flexibility in assigning resources.

Solution:  Navizon I.T.S. locates and tracks in real time individuals’ Wi-Fi enabled smartphones and/or Wi-Fi tags.  Navizon Magic Touch enables the association of a given device (its MAC address) with a specific person.

Patient Flow

Navizon Analytics: Unique visitors last 6 hoursHaving visibility of patient locations in real-time and historically over time can provide powerful insights as to quality of service, efficiency of the staff, availability of resources, and patient processing.  This may be especially true of the emergency services, where the unexpected influx of patients into the Emergency Room may lead to long delays in service and poor patient flow.  Beyond the ER, service bottlenecks in one department may trigger poor patient flow on the efficiency of other departments downstream.  In these situations, everyone suffers: patients may perceive a sub-standard service, staff may be stressed and frustrated and the hospital may be negatively impacted from a business reputation standpoint.  Patient flow analysis may provide a clear picture of the situation, leading to improvements in the service processes and/or staffing changes.

Solution:  Navizon I.T.S. by itself can track anyone carrying a Wi-Fi enabled device throughout the entire facility.  Once admitted, patients may be fitted with a Wi-Fi tag for identification, which can enable tracking not only for patient flow but also for infection management and  safety-related features like “wireless nurse calls”.

Business Intelligence

The ability to track the whereabouts of staff, patients, visitors and assets inVisitor Traffic Heat Map real time and historically, over time provides a unique opportunity for gaining useful insights about a healthcare facility’s operations.

How much time do staff members spend tending to patients?  How much time is consumed by searching for needed equipment or supplies?  What’s the average wait time for a patient wanting to check in? What are the best and worst times for equipment to be serviced when it’s up for maintenance?  Where are the bottlenecks in patient flow?  What are the bottlenecks in getting access to needed equipment?

Solution:  Combining Wi-Fi tags affixed to equipment and people with Navizon I.T.S.’ tracking in real-time and historically,  enables comprehensive and deep understanding of the inner workings of a healthcare unit.  A detailed and comprehensive view of the actual processes has the unique potential to inform decision making, improve outcome for patients, increase staff safety and effectiveness, and reduce operational costs.

Process Automation

Many tasks in a healthcare facility can be automated or streamlined for Health Care Workers in the Hospitalgreater efficiency based on location.  For example, the ability to trigger a maintenance work order for a malfunctioning equipment at the push of a button while indicating its current location. Or  to route a follow up request to the staff member physically closest to the problem area.  Or even to notify of a possible contamination all those who may have come in contact with a source of infection.  These are some of the many ways in which location-awareness can inform process automation procedures in a healthcare facility resulting in higher efficiency and lower cost.

Solution:  Combining Navizon I.T.S., custom Wi-Fi tags, Navizon Hub and Navizon Magic Touch provides a platform for a location-aware automated system that leverages  real-time and historical location information about people and assets.  The results are higher efficiency and lower operating cost.

Messaging & Alerts

Health Care Workers at the HospitalRoutine equipment maintenance, safety inspections, disinfection procedures and operational audits may take place at various times at different locations in a facility.  Staff entering the affected area may need to be reminded or notified that such activities are in progress.  There are many instances, such as the above, when automated messages targeting a specific location can be useful as opposed to blanket announcements to the entire staff, which may quickly turn into background noise.

Solution:  Navizon Hub provides a simple mechanism for delivering location-based messages to smart phones and tablets that are registered with the system.  By itself, Navizon Hub can deliver text messages. In combination with a custom app, it can easily enable extending location-based messaging to patients and visitors to automatically welcome them, and provide reminders and/or instructions for their care.

 

Eliminating Operational Bottlenecks

Medical equipmentAnalyzing how business processes actually work can provide insights into their effectiveness. It is often possible to detect inefficiencies whose elimination yields higher-quality outcomes for patients, increased flexibility for the staff and improved asset utilization.  Having access to the detailed history of equipment demand, usage, maintenance, breakdowns and idle time can provide valuable information for streamlining operations, improving patient and staff satisfaction.

Solution:  Affixing Wi-Fi tags to valuable assets enables Navizon I.T.S. to automatically collect detailed data of their whereabouts for detailed analysis by Lean and Six Sigma initiatives.

 

 

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Location-based technologies in health care: Patients Experience

Going to a health care facility can be stressful for patients, their families  and visitors.  That is one good reason why there are deliberate efforts made to make these facilities welcoming and cheerful.  Fortunately, location-based technologies can help by facilitating navigation through the facility, and can help locate family and friends with ease.

Patients’ Way Finding

In any medium to large size healthcare facility, finding your way to find a specific office, department, or even the location of the nearest elevator or staircase can be daunting for many people.  Particularly for patients with motion impairment of any kind, and family members assisting them.  Hospital hallway

From the moment they park their vehicle somewhere in a parking garage, there are opportunities to facilitate visitors’ finding their way to their destination in the healthcare facility, and then back to their vehicles.  Efficiency and convenience translate into a less stressful experience, and higher satisfaction.

Solution: Navizon I.T.S. provides indoor/outdoor navigation using custom floor plans on Navizon’s app. The mobile library (SDK) available for all major smartphone platforms in the market enables creation of custom apps to provide easy navigation through the facility and a vast range of convenience services for visitors.  For example, a custom app may enable visitors to “mark” their parking spot, and later have the system guide them back to their vehicles at the end of their visit and patients to find their way and destination anywhere inside the facility or hospital campus using detailed floor plans and instructions.

People Finding

Navigating using floor plan viewsFor hospital visitors, finding friends or family members in an unfamiliar facility can be simplified using their smartphones.  This may be particularly useful when directly calling others is discouraged for noise avoidance, as during night hours, or simply because smartphone ringers are turned off by regulation.

Solution:  Navizon app provides Buddy Radar and map navigation, functions that enable people to find others by locating their devices on a floor plan or map of the facility.  The mobile library (SDK) enables creation of custom apps to provide a vast range of convenience services for visitors.

 

 

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Measuring Crowds or People Counting: What’s the difference?

People counting is widely used, but can it do crowd sizing?People crowd from above

People counting technology has been widely used for years, and in many venues.  Most notably, it has been used by retailers to determine how many people visit their store.  But it is also used by museums, libraries, stadiums, trade shows, and more.

People counting is typically accomplished by “door counting” as people enter and exit a facility.  An array of technologies is available to do this, including pressure, magnetic, photoelectric, infrared, thermal sensors and video.  In most applications, counting accuracy is the goal, and the results are as high as a 98% accuracy rate.

But what about measuring crowds when there is no “door” to place a counter?   For instance, the target area could be a public intersection in a downtown area or the common area inside a shopping center.   And what if the need to measure the size of a crowd is temporary, such as a festival, or civic event?  In many settings, there may not be as much of a need to count the exact number of people as there is to approximate the size of the crowd.

In addition, it is not always feasible to deploy sensors that have either direct or line-of-sight contact with the subjects.   In some cases, it is important to get measurements in real-time and from multiple locations, such as venue management.  Further, the data obtained may need to be integrated with business intelligence applications for decision making.  What if it was easy to compare and contrast foot traffic across multiple-locations without elaborate, expensive integration or manual processing?

In contrast to regular people counting, crowd sizing applications benefit from flexibility, rapid installation, low deployment cost, out-of-the-box integration and real-time capabilities.  Crowd sizing applications can benefit from a new technology that counts the number of active Wi-Fi devices, such as smartphones, throughout a target area.  Introducing Navizon Analytics, the tool that provides a cost-effective answer to all those pesky crowd sizing questions.

Back story

Navizon Analytics measures foot traffic in real-time and historically over time.  Navizon detects Wi-Fi enabled smart phones and tablets throughout a target area, enabling unobtrusive crowd sizing of pedestrian traffic volumes without compromising privacy.

Some recent statistics about Wi-Fi enabled smartphones: on average, over 44% of US population uses smartphones (comScore, Dec 2011).  People between the ages of 25 and 34 are more likely to own a smartphone (62%) than any other age group.  Across the global smartphone user base sampled, 91 percent of smartphone subscribers use Wi-Fi for data usage (Mobidia, Jan 2012).  Wi-Fi accounted for 70 percent of all smartphone-originated traffic.

Monitoring Wi-Fi-based foot traffic in a private or public environment, indoors and outdoors, can provide insights about the number of and movement of people.  What volume of visitors pass by a given location each day?  What are the peak traffic hours during the day?  Throughout the week?   How does weekday traffic compare with weekend traffic?  How does traffic change between sunny and rainy days?  These are just some of the many questions that Navizon Analytics can help answer, simply and affordably.

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How can Pedestrian Counts boost Urban Planning and Real Estate development?

Urban planning modelUrban planners and real-estate developers need up-to-date information about pedestrian traffic in target areas to make informed decisions.   Executing a pedestrian study allows downtown planning associations to understand the foot traffic patterns in their districts. The results can be used to plan streetscape improvements, lease commercial property and secure special event sponsorships.

Planners need reliable data for their marketing efforts to achieve a successful retail mix.  Pedestrian studies help planners establish a baseline for foot traffic on city streets, enabling them to develop marketing insights they can share with their real estate prospects.  Real-time, ongoing data collection can positively impact building plans, marketing, pricing strategies and results over time.

Real estate developers and retail stores owners also need insight from pedestrian traffic counts to make informed business decisions.  Pedestrian counts provide baseline numbers to measure market opportunity and are an important measure of a business district’s vitality and marketing potential.

Navizon Analytics can measure pedestrian traffic in real-time and historically over time.  What is the traffic at 9 AM Monday morning? 12 PM Saturday? last week? last summer?   Navizon Analytics brings continuous data and new intelligence to urban planning decisions.

Background

Navizon Analytics measures foot traffic in real-time and historically over time.  Navizon detects Wi-Fi enabled smart phones and tablets throughout a target area, enabling quiet surveillance of pedestrian traffic volumes.  No personally identifiable information is collected to avoid compromising privacy.

Monitoring foot traffic in a private or public environment, indoors and outdoors, can provide insights about the number of and movement of people.  What volume of pedestrian traffic pass by a given location each day?  What are the peak traffic hours during the day?  Throughout the week?   How does weekday traffic compare with weekend traffic?  How does traffic change between sunny and rainy days?  These are just some of the many questions that Navizon Analytics can help answer.

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Real-Estate Intelligence for Retail: Where should I locate my store?

People walking throughThere is a lot of information out there about where to locate a retail store.  It could be demographics; it could be the proximity of competitors; or it could be the varying flow of people throughout the day.  For instance, restaurants typically cluster in a downtown area. That’s because restaurant owners need to take advantage of targeted traffic such as customers looking for nearby lunch or dinner options.

Pedestrian traffic is a key indicator for retail success.  It helps determine high traffic locations, the best hours of operation, and the not so good hours.  For example, downtown financial districts attract breakfast and lunch crowds but maybe not dinner crowds.  Movie theatres and bars may however be seeking after-hour traffic. So, how much traffic is there on each hour of each day? And how does traffic change in the summer or winter? At what time does it peak during weekends? One thing is clear, pedestrian traffic has always been a significant determinant of retail success and why it’s always been about location, location, location.

Navizon Analytics can provide valuable insight by measuring pedestrian traffic in real-time and historically over time.  What is the traffic at 9 AM Monday morning? 12 PM Saturday? last week? last month?   Navizon Analytics brings this intelligence to your important real-estate decision.

Back story:

Navizon Analytics measures foot traffic in real-time and historically over time.  Navizon detects Wi-Fi enabled smart phones and tablets throughout a target area, enabling unobtrusive surveillance of pedestrian traffic volumes without compromising privacy.

Monitoring foot traffic in a private or public environment, indoors and outdoors, can provide insights about the number of and movement of people.  What volume of pedestrian traffic pass by a given location each day?  What are the peak traffic hours during the day?  Throughout the week?   How does weekday traffic compare with weekend traffic?  How does traffic change between sunny and rainy days?  These are just some of the many questions that Navizon Analytics can help answer.

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Hospital staff can find medical equipment, doctors and patients in real time!

Doctors and HospitalsHospitals face the daunting task of asset and people management 24 hours a day, often in emergency situations.  They need to keep track of patients, staff, and mobile medical equipment inside buildings and throughout a campus.  How far away is a specific doctor from the ER?  Where is the nearest available EKG machine?  Where is the missing isolate?   Did the patient go for a walk when they needed to have a test?  Where is the patient right now?

Improve patient care and reduce the time and effort required to carry out everyday hospital procedures.  With ITS, hospital staffers can locate a specific doctor and determine the floor and room where he or she is located.  Staffers can pinpoint the exact location of any tagged medical equipment, for usage or even for routine maintenance.  Patients can be found right away, whenever they are needed.  All in real-time!

Back story:

Hospitals can offer their patients improved safety and care by using Wi-Fi tags for doctor’s badges, patient bracelets, and all mobile medical equipment.  These great efficiencies are realized by installing a new, exciting and affordable technology called Navizon Indoor Triangulation System (I.T.S.).  This new technology provides “the last mile” in location based services:  the accurate location of Wi-Fi enabled devices or tags indoors, to the floor/room level.  Implementation of this technology is simple; it requires the installation of low-cost nodes plugged into standard electrical outlets inside the store.  It could be done in a single day!

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